for immediate release: 8 August, 2007
Cape Cod Baseball League’s Web Site
Launches New Online Shopping Cart
CAPE COD, Mass. -- Cape Cod Baseball League fans now have the opportunity to order their favorite Cape League apparel and merchandise from the comfort of their homes on the league's official web site, www.capecodbaseball.org.
The CCBL products, long known for their sturdy and long-lasting material, will be produced by Advanced Embroidery of Hyannis, Mass. The company was selected by the CCBL Executive Committee because of its quality workmanship and its long association with the Cape League.
“We have been working with the Cape League, including the 10 teams, for a long time,” said Damon Collins, one of the company’s owners. “Everyone is there because they want to be, and they are always appreciative and thankful. The apparel lines are updated every year to give the fans a fresh and fun selection.”
The online Shopping Cart on the league’s web site does not replace the sale of products at games or on individual teams’ web sites. Rather, it provides a convenient, alternate source for Cape League products 12 months a year.
Fans who attend their favorite team’s summer games can still have the traditional in-person shopping experience they love. “We want fans to continue to see, touch and feel the detail and high-quality merchandise available at the various fields,” said Steve Wilson, CCBL treasurer, webmaster and Executive Committee member..
The new Shopping Cart feature on the league web site will offer the entire line of CCBL logo merchandise, all selected and approved by the CCBL. There are T-shirts, sweatshirts, golf shirts, denim shirts, shorts, knit caps, baseball-style caps, pullovers, wind shirts, hooded jackets, roll bags, tote bags, nylon/fleece blankets and even bibs for toddlers.
Most items are emblazoned with the distinctive Cape Cod Baseball League logo.
Shopping Carts will continue to be featured on many team home pages, where individual team apparel and merchandise, as well as select CCBL pieces, will be offered.
Fans of the Cape League and its member teams now have another shopping option for high-quality CCBL merchandise.
Jamie Haddad, CCBL intern (firstname.lastname@example.org)
John Garner, Jr.
Director of Public Relations & Broadcasting